gotcha!Stream™ Hot Articles

gotcha! has been in the content marketing business for over 10 years and we have built the most powerful content machine in the world. Below are examples of the results our product can generate. We have identified top influencers who are writing articles on several great topics. We have identified the best ones and have curated them for you below. Feel free to take a look, share them, or contact us if we can be of service to you.

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Tips For Leveraging The Power Of Voice Search Optimization

Tips For Leveraging The Power Of Voice Search Optimization

Imagine two businesses competing for the same customers. They are identical except for one thing: Store A has a location that’s easier for 7 out of 10 customers to access. Which company will do more business? You don’t need an MBA to figure this out

How Brands Can Transform Their Measurement Framework to Drive Organizational Change - Advertising Week

How Brands Can Transform Their Measurement Framework to Drive Organizational Change - Advertising Week

By Shirli Zelcer, Head of Analytics and Data at Merkle Many brands are in the process of reevaluating their marketing measurement. Significant changes to privacy legislation and data availability have impacted technical measurement capabilities and in turn,

Lead Scoring: Definition and How to Calculate a Lead Score

Lead Scoring: Definition and How to Calculate a Lead Score

Generating a high volume of leads is one thing while identifying which prospects are most likely to convert into customers is another. To put it differently, it’s all about quality over quantity.  That’s where lead scoring comes in. Let’s take a look

How to Pitch Your Content to Editors: 5 Elements of an Effective Email

How to Pitch Your Content to Editors: 5 Elements of an Effective Email

Picture this: You’re an editor at a well-known and well-respected publication — let’s say Fast Company. You open your laptop to start your day, take a deep breath, and navigate to your inbox. You see hundreds of emails staring back at you from people

The persona illusion: Do you actually exist on social media?

The persona illusion: Do you actually exist on social media?

Home Innovation Social Media The persona illusion: Do you actually exist on social media? Facebook, LinkedIn, Twitter, TikTok and the rest own everything that constitutes your online "existence," and you have no say over it. Written by Tiernan Ray on Aug. 20,

10 Most Important Leadership Skills For The 21st Century Workplace (And How To Develop Them) | Bernard Marr

10 Most Important Leadership Skills For The 21st Century Workplace (And How To Develop Them) | Bernard Marr

Written by Bernard Marr Bernard Marr is a world-renowned futurist, influencer and thought leader in the fields of business and technology, with a passion for using technology for the good of humanity. He is a best-selling author of 20 books, writes a regular

Social Media vs. Content Marketing: How to Leverage Them Together for Massive Results in 9 Steps

Social Media vs. Content Marketing: How to Leverage Them Together for Massive Results in 9 Steps

By now we should all know that content marketing and social media go hand in hand, especially in the age where content creators are incredibly active on social media platforms. But is there a difference between content marketing vs social media marketing? And

How to Partially Model Your Blog After Social Media

How to Partially Model Your Blog After Social Media

Social media gets a bad rap for the ills of humanity. I pile on from time to time. In truth, social media sites like Facebook and Twitter reflect the ego’s fear back to itself. Each site amplifies fear in your mind which then acts itself out through social

6 Ways to Dominate Your Market by Merging SMS and Email Marketing - DigitalMarketer

6 Ways to Dominate Your Market by Merging SMS and Email Marketing - DigitalMarketer

SMS isn’t the first channel that springs to mind when marketing. But it’s actually an incredibly effective channel to use. SMS has fantastic open rates, a brilliant response rate, and is great for customer engagement. However, it’s limited in terms of

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